Tuesday, December 28, 2010

Selling Art Online – Tips for Taking the Independent Route


Bodies (2009) by Kyla Art
If you’re looking to try selling art online independently here are some tips that will help you get started and hopefully help you to continue to successfully sell your art online. 

There are a number of techniques you need to be aware of in order for your art to be found on the internet and to encourage people to buy from you time and time again. There is even the potential to turn your customers into collectors if you are able to market your art well online.

The first place to start is to decide whether you want to try to sell through your own website or through an online auction site like eBay or etsy. There are advantages and disadvantages to both methods, however, I personally recommend setting up your own art website to start selling art online. This is because you will have more flexibility with the content of your website and how your art will be presented.

For many artists this initially won’t be a viable option. The advantages of using a third party auction site is that your work will gain immediate exposure through the catalog and will mean potential customers will find your art online much more easily. This is a great option to start with and when you find you’re easily selling art online, it would be a good time to start looking into developing your own artist site.

Another reason I recommend developing your own art website for selling art online, is that it will be much easier to establish ways to collect the details of people who visit your site. You can offer for them to sign up to a quarterly newsletter. You can then use the newsletter to promote any new collections or pieces you have made available. This is a great method for getting return visitors to your art website as well as enabling you to create collectors of your art.

Selling art online is also about more than establishing and maintaining an art website and an email list. You also need to be able to make your art website more visible on the internet. This is done by associating related keywords to your website to ensure your art website comes up in search engines when people are looking to buy your type of art.

Promoting your art website to increase your ability to continue selling art online is not an overnight process. You need to be committed to continually maintaining and promoting your art website so that it is kept current and maintains a high listing in the search engines. A great way to help you do this is by using social media tools like twitter, facebook and youtube to promote your art and to increase the status of your art website.

The rewards for setting up your own art website for selling art online can immensely outweigh the work involved in establishing your site. It is quite clear that in order to be able to successfully continue selling art online you need to be committed and smart with your online marketing work.

To find out how to start selling art online in an easy step by step method you must check out this site http://sellingartonline.info

Thursday, December 23, 2010

Sell Artwork Online – E-Commerce for Artists

If you actually take the time to sit back and think about it, it’s really amazing how much the internet has developed over the past 10 years and what’s even more amazing is how you can take advantage of it to help you sell artwork online.

The internet has developed an entirely new world of commerce for both buyers and sellers. There’s the benefits of ease of use, convenience and a marketplace that’s open 24 hours a day 7 days a week. Through the internet you will also have access to an international marketplace that can help you to spread your work across countries and continents.

So how exactly can you use the internet to sell artwork online?

When you first start looking into the different opportunities to sell artwork online you will undoubtedly be overwhelmed by the number of different strategies and tools that are available. Many artists sell artwork online by displaying their art on free blogging sites like Blogger or WordPress. While others may set up their own website and promote it through social media sites like Facebook, MySpace and Twitter. You can even put together videos and post them on YouTube.

All of these methods are widely used by artists and internet marketers alike and all are proven and successfully used to sell artwork online. However, there is a catch...

How to best use the internet to sell artwork online

What happens far too often is artists try to take advantage of every avenue to sell artwork online. They set up their free blog portfolio site, they get a twitter and facebook page and they post videos and articles to directory sites. Then they sit back and wait for the sales to start rolling in... Well, at least something along those lines.

However, as these artists will generally find, each of these avenues can be very time consuming, it requires a lot of maintenance to keep each site current and up to date. And then there’s the issue of trying to drive traffic to each page to sell artwork online. As with the many artists beforehand who have tried to have their ‘finger in every pie,’ you will surely become burnt out very quick and disillusioned as to whether you can actually sell artwork online.

This is why it is best to focus on one particular area in which to sell artwork online. Decide which method best interests you or suits your artistic style and stick to only one online marketing method to start. You may like to set up a free blog site as your main portfolio page with your email address for orders and enquiries. Or if you feel you have more to say, set up a twitter, facebook or myspace page to promote your art.

There really is a limitless number of ways in which you can sell artwork online, so before you decide make sure you thoroughly research them all. Then decide which method best suits your style and excites you. As you work on your first online marketing avenue, you will also come across other tips and tricks to help you increase traffic and make more sales. This knowledge will then enable you to move on to set up other sites more effectively, thus maximising your opportunities and successes to sell artwork online!

For all of the tips and information artists need to know to sell artwork online visit and bookmark this site http://sell-artwork-online.com